S64 in the News: The Future of Cannabis Labeling Is Digital

Cannabis Equipment News published a guest column by Strategies 64 Vice President Dan Smith summarizing the white paper he recently authored on cannabis labeling policy.

Just about everyone agrees that labeling requirements are a critical benefit of cannabis regulation, ensuring consumers are provided with important product information, instructions, and warnings. But a lack of consensus on what information should be included and how it should be displayed has resulted in excessive label content, lack of standardization, and constant changes that create confusion among consumers, unsustainable costs for businesses, and headaches for regulators.

Read the full column here.

S64 in the News: The Future of Cannabis Labeling May Be Digital

The Marijuana Herald published a great review of the white paper we released earlier this month, “The Future of Cannabis Labeling Is Digital: Leveraging QR codes to solve one of the greatest regulatory challenges affecting legal cannabis markets”.

Labels are packed with information few can read or understand, laws change faster than businesses can print new packaging, and inconsistent standards across state lines only deepen the confusion. But a new white paper from policy consulting firm Strategies 64 suggests a solution is already in the hands of most consumers: the QR code.

In a comprehensive analysis titled The Future of Cannabis Labeling Is Digital, Strategies 64 dives deep into the policy failures plaguing marijuana labeling and argues that embracing QR code technology may be the most effective and politically feasible path forward.

“There is a general consensus among stakeholders that current cannabis labeling policies are neither optimal nor efficient,” said S64 Vice President Daniel Smith, who authored the report. “QR codes and similar technologies offer a practical solution for streamlining regulatory compliance and promoting informed consumer choice. They may also be the key to achieving much-needed standardization across product types and among legal cannabis markets.”

Read the full review here.

Weed Wonks Podcast: David Vaillencourt of the GMP Collective on the regulatory challenges of cannabis labeling

In the latest episode of Strategies 64’s Weed Wonks podcast, host Jordan Wellington talks with GMP Collective founder and CEO David Vaillencourt about the broken state of cannabis labeling policy, how it went awry, and why QR codes may be the key to improving effectiveness, efficiency, and standardization. They also discuss the importance of Current Good Manufacturing Practice (cGMP) regulations and why they are critical to the future of the cannabis industry.

The conversation about labeling hits on S64’s latest white paper, “The Future of Cannabis Labeling Is Digital: Leveraging QR codes to solve one of the greatest regulatory challenges affecting legal cannabis markets”.

New Strategies 64 white paper highlights QR codes as solution to cannabis labeling conundrum

As legal cannabis markets expand across the U.S., one of the most persistent challenges for businesses has been how to communicate copious, often complex, and evolving product information within the constraints of physical packaging.

A new white paper by the cannabis policy experts at Strategies 64 details the broken state of U.S. cannabis labeling policy, how it came about, and why it is so difficult to fix. It explains how digital labeling—specifically the use of QR codes—can streamline regulatory compliance, promote much-needed standardization, and, most importantly, enhance consumer safety.

“The Future of Cannabis Labeling Is Digital: Leveraging QR codes to solve one of the greatest regulatory challenges affecting legal cannabis markets” is now available online, along with a one-page executive summary and a one-page comparison of consumer product labels.

The white paper draws on extensive research, including interviews with state regulators, cannabis business leaders, public health experts, and advocates.

“There is a general consensus among stakeholders that current cannabis labeling policies are neither optimal nor efficient,” said S64 Vice President Daniel Smith, who authored the report. “QR codes and similar technologies offer a practical solution for streamlining regulatory compliance and promoting informed consumer choice. They may also be the key to achieving much-needed standardization across product types and among legal cannabis markets.”

Cannabis labeling was also the focus of the latest episode of S64’s Weed Wonks podcast, which featured a conversation with David Vaillencourt, founder of the GMP Collective.

Read the white paper here.

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